Users will soon have a updated setting that enables them to reduce the quantity of AI-made videos appearing in their timelines. This step comes as the platform announced that it now features over 1 billion AI-generated clips.
Trial and Implementation
The update is undergoing trials over the next few weeks before a full-scale rollout. This shift comes amid a surge in AI-generated material, spurred by new content generation software.
The Broader AI Trend
It has been noted that approximately 10% of the fastest-growing video streams on a popular video site primarily display content made by AI. A large amount of this output is considered low-quality AI content, a phrase for inferior, factory-style content that is often nonsensical or bizarre.
Our research shows that a lot of users enjoy content created using AI tools, ranging from digital art to science explainers, and we want to offer the community the ability to see more or less of that, depending on their own likes,” commented a platform representative.
AI on the Platform
TikTok announced that there are presently 1.3bn videos on its service identified as artificially created. Collectively, over 100 mn pieces of content are submitted to the platform every day, making clips made by AI a minor part of its overall inventory.
User Control Features
Members will be capable of decrease or raise the level of AI-generated videos they see by accessing the “manage topic” feature in the app and choosing the AI content topic. Further subjects that can already be adjusted under the setting encompass politics, style, cosmetics, and choreography.
Platform Guidelines
The platform’s guidelines oblige content makers to label “realistic” AI-generated content, and it bans malicious deepfakes of public figures or crisis events. Any authentic-looking AI video that is without a tag can be taken down under its community policies.
In addition, the service will now apply an artificially created tag to content created with its own AI tools, or flagged by an collaborative effort for identifying AI-generated material. This step is intended to deter users from seeking to bypass the labeling process.
Educational Initiatives
TikTok is also establishing a $2 million AI literacy fund for experts and groups to produce educational content about ethical AI use. This program will benefit educational bodies focused on educating computer science.
Moderation Strategy
The platform has defended its content review process, following discussion over plans to lay off hundreds of content moderators in the United Kingdom. TikTok is planning to reduce hundreds of positions in its content moderation department in the UK capital, with trade unions and online safety experts expressing worry that people are being substituted by automated systems.
A company official explained that staff-based oversight would continue to be important, but automated tools can shield workers by eliminating the most harmful content before it gets reviewed by humans. The platform reported a notable drop in disturbing and violent content seen by safety staff over the previous year due to reliance on its automated systems.
It is vital to balance staff and AI to maintain a secure environment,” she said. “We’ll have staff as integral to the approach, but we further consider it’s extremely critical to minimize viewing of harmful content as swiftly, which is the area in which a significant AI assistance is making a difference process content quickly.”
